ZS Den builds custom analytics dashboards, attribution models, and monthly performance reports that tell you exactly what's working, what's not, and what to do next — no more guessing.
Most marketing teams make decisions on 30-day-old data from three different platforms with no single source of truth. We fix that.
Looker Studio, GA4, and platform API data unified in a single live dashboard — your entire marketing performance visible in one place, updated daily.
Understanding which channels, campaigns, and touchpoints actually drive conversions — not just the last click. UTM architecture and assisted conversion analysis.
Engagement rate, reach, impressions, follower growth, and content performance across all platforms — with benchmarks versus competitors.
ROAS, CPA, CPM, CTR, and frequency by campaign, ad set, and creative — the numbers that tell you which ads to scale, pause, or test next.
Keyword rankings, organic traffic trends, CTR by page, and backlink growth — connected to revenue so you can see the actual business impact.
Open rate, click rate, revenue per email, list growth, and unsubscribe trends — with segmentation analysis to show which audiences respond best.
Data is only valuable when it changes behaviour. Every report we produce ends with clear, prioritised next steps.
Full audit of your current tracking — fixing broken events, adding missing conversions, and ensuring every channel is properly attributed.
Custom Looker Studio dashboard built and connected to all your platforms — live data you can check any time without waiting for a report.
Full monthly analysis delivered by the 5th of each month — covering all channels with clear next steps and a prioritised action list.
Monthly 60-minute call to review performance, answer questions, and make decisions based on what the data is telling us.
Every Monday: top-line numbers across all channels — traffic, conversions, revenue, ad spend, and ROAS. 5 minutes to read, 5 minutes to act.
Full monthly analysis: what worked, what didn't, and the exact priority actions for the next 30 days.
Automated alerts when metrics drop below threshold — traffic anomalies, ad issues, conversion rate drops — caught before they become expensive.
Monthly 60-minute strategy call to review the data together and make decisions with full context.
Tell us about your goals and we'll get back within 2 business hours with a clear plan — no fluff, no sales pitch, just answers.
Share your current analytics setup and the questions you can't answer. We'll show you what a proper measurement framework looks like.